I have over 20 years-long career in advertising, backed up by a strong artistic education (BA in Painting, National University of Arts Bucharest). 

As a senior communicator, I am grateful to have worked with global and local premium brands and to have built strong creative concepts across years.

Strategic Consulting  (Brand and product launches; Brand and product positioning; Search for partners and management of the negotiations)

Creative Direction (Branding; Advertising & Communication campaigns)

Signature Events(Creation and development of strategic content; Event planning and production for press, trade and consumers; Guest list management; Offline and online communication and promotion)

PR & Press Office(Media strategy and implementation; Press visits and travel; Brand reputation;
Destination communication)

Digital & Social Media(Website and e-commerce; Social media strategy and management; Influencers marketing)

Trade Marketing(​In-store promotions and point-of-sale materials; Trade shows and B2B events; Product sampling or demonstrations; Incentive programs for distributors or sellers)

Thank you for being my interlocutor.